When it comes to creating a memorable customer experience, it’s often the smallest gestures that make the biggest impression! Including low-cost promotional products like pens, keychains, or custom shopping bags during the purchasing process is a simple yet effective way for businesses to show their appreciation and build customer loyalty.
Whether they’re slipped into a shopping bag at checkout or tucked into a packaged online order, these small tokens can turn a routine transaction into a memorable moment of delight, reinforcing your brand tangibly and thoughtfully.
Shopping & Tote Bags
By incorporating custom-branded, reusable shopping bags for your in-store customers, you demonstrate your commitment to eco-conscious practices while providing a personalized shopping experience.
Your branded bags give your audience a wearable piece of your business and they just might be used (and re-used) for everything from grocery shopping to day-tripping! Every time your customers use them, your logoed bags will have an opportunity to generate countless impressions for your business. Not to mention, with a wide variety of styles to choose from, you have the freedom to create a bag that represents your unique brand to a tee. From insulated grocery bags to high-quality fabric bags and even clear PVC totes – we’re sure you’ll find the perfect match for your brand and your budget.
Keychains, Pens, and Magnets
Keychains, pens, and magnets are classic, budget items that are tried and tested tools for promoting a wide range of businesses. These small and lightweight items are the epitome of low-cost, high-reward, and they couldn’t be easier to slip into a shopping bag or package as a sweet surprise, adding value and a personal touch to each purchasing experience.
An affordable pen or keychain is an easy choice - both products are highly customizable, lightweight, and can seamlessly become a part of your customers’ everyday lives. Meanwhile, a magnet can offer a unique, budget-friendly branding opportunity with potential for high visibility. Take a group of employees ordering lunch to their office as an example. Suppose these employees received a business card magnet along with their delivery. In that case, that magnet might just be placed on the lunchroom fridge or cabinet, advertising the restaurant to every other employee!
Make it Personal
Choosing items relevant to your business’s niche can boost the chances of your customers perceiving them positively. When your freebies complement or enhance the products or services that you provide, your customers will see them as thoughtful, useful, and unique. This can increase the likelihood that they’ll remember your gift, even months after their purchase!
An auto shop or e-commerce store selling car parts and accessories would be the perfect candidate to give away these mini-tire gauge key chains, and a tech store would be well suited to pack phone or tablet stands into their customers’ shopping bags. Even businesses that don’t sell physical items to consumers can still get in on the fun! Imagine signing up with a financial advisor and receiving a cute, branded piggy bank to take home with you – that’s something you’d be likely to remember!